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Self-care becomes a rite of defiance in the face of oppression and injustice. Pleasing, a cosmetics brand by global phenomenon Harry Styles, remains a big cherry on top of this major industry trend.īeauty Shines a Light on Our Toughest Issues Brands who have a fluid communication on gender identity, including Pharrell Williams’ well-named Humanrace, are seeing greater buy-in from audiences and markets, beyond the LGBTQ community,” says Sarah Guez Thomas, beauty expert based in Tel Aviv. “The right to feeling and looking their best has emerged as a new social norm.
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Travis Barker has launched cannabis-infused skincare and Machine Gun Kelly has a genderless nail polish line. (Photo by Kirsty O'Connor/PA Images via Getty Images) PA Images via Getty Images Pharrell Williams launches his skin care range Humanrace, during a photo call at Selfridges in. The release of the Game Day Essentials collection proved fans were not entirely wrong. When Rihanna was announced as the performer at the 2023 Super Bowl LVII, the Internet immediately responded with memes about the Halftime Show serving as a live ad for Fenty Beauty, her trendsetting brand. From “ lipstick on a pig” making Presidential debates history to providing “ TikTok evidence” in the Amber Heard and Johnny Depp court battle, beauty has become a space of national public discourse. Today’s beauty products and brands are much more than a sum of their ingredients and marketing. With 15+ million viewers, beauty influencers like Sandra Cires or Jeffrey Star command digital platforms comparable with the most watched network television shows. Makeup reviews and tutorials rank among the top-three most watched categories on YouTube. The US cosmetics market was valued at nearly $50-billion in 2022. When it comes to beauty products, our collective eye of the beholder has expensive taste. (Photo by Kevin Mazur/Getty Images for Roc Nation) Getty Images for Roc Nation at State Farm Stadium on Februin Glendale, Arizona.
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GLENDALE, ARIZONA - FEBRUARY 12: Rihanna performs during Apple Music Super Bowl LVII Halftime Show.
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